BuilderLab
Custom Home Builders & Remodelers
We Make Closing
More Projects Easy.
Learn how we help custom home builders and remodelers predictably scale their revenue through implementing cutting edge marketing solutions.
Watch This Video To Learn How:
What We Do
What do we do?
We install our full stack marketing infrastructure targeting high net-worth individuals in your area looking to build or remodel a home.
Find Out MoreGone are the days of wasting time on unqualified buyers, unpredictable lead flow, and losing leads to your competitors.
Marketing Blueprint
We need to fully understand your current marketing strategy, positioning, customers, and competitors. We then create a holistic roadmap on how to position you as the go-to in your market.
Google Profile Boost
We optimize your Google Business Profile to rank higher in search results, generate more inbound inquiries, and establish immense credibility in your market.
DFY Acquisition Channel
Our in house team will do the set up, research, copywriting, and launch to build an appointment setting system so we can set appointments each month with highly qualified buyers, which means you'll never worry about when your next client is coming.
Lead Nurture Team
Our North-American based lead nurture team follows up with leads instantly, books appointments, and keeps prospects engaged for up to 12 months into the future—so you don't need t worry about manually following up with every lead.
Sales Dashboard
We give you a custom-built dashboard that tracks leads, sales performance, and marketing ROI, so you always know where your next deal is coming from.
Complete CRM Setup
We set up and automate a high-performance CRM that streamlines client communication, follow-ups, and deal tracking, so no lead ever slips through the cracks. This means you’ll convert more leads with less manual work, boosting revenue effortlessly. You'll also have a tool to manage communication with clients, from the initial consultation to post-construction follow-ups.
7 Figure Referral Funnel
We automate your referral pipeline by reconnecting with happy clients at 6, 9, and 12 months, turning one project into multiple without spending anything extra on marketing. This keeps your pipeline full with high-quality referrals and even allows you to upsell past clients on additional property upgrades.
Sales Consulting
We meet with you multiple times a month to ensure you are consistently closing deals and help you uncover and fix any sales or lead flow bottlenecks that arise.
SEO Domination
After our entire infrastructure is running on autopilot for you, we position your custom home building business to rank at the top of Google, ensuring you dominate local search results to create an additional stream of projects.
What we do
What do we do?
We install our full stack marketing infrastructure targeting high net-worth individuals in your area looking to build or remodel a home.
Gone are the days of wasting time on unqualified buyers, unpredictable lead flow, and losing leads to your competitors.
Offer Audit
We work with you 1on1 to craft your unique offer so you can close deals much easier, positioning you as the top builder in your market and separating you from your competitors.
Google Profile Boost
We optimize your Google Business Profile to rank higher in search results, generate more inbound inquiries, and establish immense credibility in your market.
DFY Acquisition Channel
Our in house team will do the set up, research, copywriting, and launch to build an appointment setting system so we can set appointments each month with highly qualified buyers, which means you'll never worry about when your next client is coming.
Lead Nurture Team
Our North-American based lead nurture team follows up with leads instantly, books appointments, and keeps prospects engaged for up to 12 months into the future—so you don't need t worry about manually following up with every lead.
Sales Dashboard
We give you a custom-built dashboard that tracks leads, sales performance, and marketing ROI, so you always know where your next deal is coming from.
Complete CRM Setup
We set up and automate a high-performance CRM that streamlines client communication, follow-ups, and deal tracking, so no lead ever slips through the cracks. This means you’ll convert more leads with less manual work, boosting revenue effortlessly. You'll also have a tool to manage communication with clients, from the initial consultation to post-construction follow-ups.
7 Figure Referral Funnel
We automate your referral pipeline by reconnecting with happy clients at 6, 9, and 12 months, turning one project into multiple without spending anything extra on marketing. This keeps your pipeline full with high-quality referrals and even allows you to upsell past clients on additional property upgrades.
Sales Consulting
We meet with you multiple times a month to ensure you are consistently closing deals and help you uncover and fix any sales or lead flow bottlenecks that arise.
SEO Domination
After our entire infrastructure is running on autopilot for you, we position your custom home building business to rank at the top of Google, ensuring you dominate local search results to create an additional stream of projects.
Marketing Blueprint
We need to fully understand your current marketing strategy, positioning, customers, and competitors. We then create a holistic roadmap on how to position you as the go-to in your market.
Google Profile Boost
We optimize your Google Business Profile to rank higher in search results, generate more inbound inquiries, and establish immense credibility in your market.
DFY Acquisition Channel
Our in house team will do the set up, research, copywriting, and launch to build an appointment setting system so we can set appointments each month with highly qualified buyers, which means you'll never worry about when your next client is coming.
Lead Nurture Team
Our North-American based lead nurture team follows up with leads instantly, books appointments, and keeps prospects engaged for up to 12 months into the future—so you don't need t worry about manually following up with every lead.
Complete CRM Setup
We set up and automate a high-performance CRM that streamlines client communication, follow-ups, and deal tracking, so no lead ever slips through the cracks. This means you’ll convert more leads with less manual work, boosting revenue effortlessly. You'll also have a tool to manage communication with clients, from the initial consultation to post-construction follow-ups.
7 Figure Referral Funnel
We automate your referral pipeline by reconnecting with happy clients at 6, 9, and 12 months, turning one project into multiple without spending anything extra on marketing. This keeps your pipeline full with high-quality referrals and even allows you to upsell past clients on additional property upgrades.
Sales Consulting
We meet with you multiple times a month to ensure you are consistently closing deals and help you uncover and fix any sales or lead flow bottlenecks that arise.
SEO Domination
After our entire infrastructure is running on autopilot for you, we position your custom home building business to rank at the top of Google, ensuring you dominate local search results to create an additional stream of projects.
Real metrics.
Our Metrics.
Our Numbers Don't Lie
63+
Clients Served
$29.2M
Revenue Generated
4k+
Appointments Booked
Case Studies
Our Partnerships
Click on a case study to read the full story
Our Process
How it works
Meticulously tailored to each partners needs.
🔍
Optimize Operations
Our swift onboarding process begins with an in-depth assessment of your current operations, identifying inefficiencies and opportunities for improvement. From there, we work 1-1 to implement our proven strategies to enhance productivity and optimize your sales process.
⚙️
System Installation
Our team will then establish the essential backend infrastructure and integrate AI, as well as our agents to optimize client communication. This includes a sophisticated lead qualification system designed to filter and prioritize only the most qualified prospects looking to build a home.
🚀
Launch Acquisition
We then develop a tailored growth strategy and activate targeted acquisition channels such as Facebook, LinkedIn, & Google, using advanced marketing methods to attract high-value clients for your custom home builds. Our AI and agents engage and qualify leads in real time, ensuring a steady pipeline of serious buyers ready to invest in their dream homes.
🗓️
Fill Your Calendar
With our customized systems and strategies in place, your calendar will quickly fill with qualified appointments. This allows you to focus on what you do best—designing and building exceptional custom homes while delivering outstanding results for your clients.
Hear from some of our clients.
Mike Wolf
Business Owner
Anthony Natale
Business Owner
Mitch Sapoff
Business Owner
Raahul Raja
Business Owner
Meet The Founder
Relentless. Transparent. Reliable. Eccentric
Eric Mollerup
Founder
Eric is a seasoned entrepreneur with a proven track record of building and scaling businesses. He founded and grew two successful agencies, starting with a direct response marketing firm specializing in medical practices. Beyond the medical space, Eric partnered with world-renowned educational coaches, leveraging cutting-edge marketing and sales strategies to scale their businesses. Additionally, Eric holds a business degree from the University of Calgary, where he honed his expertise in finance, marketing, and entrepreneurship. His deep understanding of business fundamentals, combined with real-world experience, allows him to create innovative solutions that empower professionals to scale efficiently and profitably.
Install a proven, world-class growth
engine.
👎
Traditional
Agencies
"We will try to get you results, just pay us a $5k/month
retainer"
🚄
Thrivv
Consulting
"We contractually guarantee 3-5 new development projects in 1 year"
Full Offer Audit
-
Google Business Profile Boost
-
Done-For-You Ad Campaign
Done-For-You Ad Management
Done-For-You Acquisition Channel
-
Unlimited
Done-For-You Lead Nurture
-
Unlimited
Done-For-You SEO Campaign
-
CRM & Sales Dashboard Setup
-
7 Figure Referral Funnel
-
1 on 1 Sales Consulting
-
1 on 1 Dedicated Advisor
-
24/7
Engagements
Install a proven, world-class growth engine.
Traditional
Agencies
“We will try to get you results, just pay us a $5k/month retainer”
BuilderLab
“We give you our full-stack marketing team leaving no stoned unturned”
Full Offer Audit
-
Google Business Profile Boost
-
Done-For-You Ad Campaign
Done-For-You Ad Management
Done-For-You Acquisition Channel
Unlimited
-
Done-For-You Lead Nurture
Unlimited
-
Done-For-You SEO Campaign
-
CRM & Sales Dashboard Setup
-
7 Figure Referral Funnel
-
1 on 1 Sales Consulting
-
-
1 on 1 Dedicated Advisor
24/7
-
Questions?
How much do your services cost?
Our engagements range from $597/month - $4,997/month depending on exactly what services we are providing. We customize our pricing to each and every one of our clients based on their needs.
What are your contract options?
We offer month to month or 12 or 24 month terms depending on your requirements. Cancellation requires 30 days notice.
When should I expect results?
Assuming we have everything we need up front and approvals are prompt, you should see your first qualified leads in weeks three to four. Months one and two are focused on data gathering and split testing. Most clients see optimal results by months three to four.
Do you offer location exclusivity?
Yes, we only work with one builder/remodeler per 200,000 population size. This is included in our services.
Questions?
How much do your services cost?
Our engagements range from $597/month - $4,997/month depending on exactly what services we are providing. We customize our pricing to each and every one of our clients based on their needs.
What are your contract options?
We offer month to month or 12 or 24 month terms depending on your requirements. Cancellation requires 30 days notice.
When should I expect results?
Assuming we have everything we need up front and approvals are prompt, you should see your first qualified leads in weeks three to four. Months one and two are focused on data gathering and split testing. Most clients see optimal results by months three to four.
Do you offer location exclusivity?
Yes, we only work with one builder/remodeler per 200,000 population size. This is included in our services.
Want a consistent pipeline of new projects?
Get started with a free 1-1 call.
Helping custom home builders and remodelers scale their revenue through implementing cutting edge marketing solutions.
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